Aditya Birla Case notes

The Unknown Global Indian Conglom erate Q) later on a decade of reform, had the barilla class done enough to outdo its rivals , or was there an different step It had to take to be kelpwort 1? NAS Once Kumar hack Barilla took over the Barilla radical in 1995 after the untimely death of his father, he ushered In an era of reforms and mandated the company be among the top three players In the world or at least in the region for any particular Investment. The regenerate focus of the base was in making investments in India, acquiring companies a focussing India fuelling growth.One of his not adequate acquisition was Novels to make the high-risk aluminum art less(prenominal) vulnerable to price fluctuations on the London Metal Exchange. (Novels was acquired by Handball). Mangle Barilla focused on strengthening and consolidating similar businesses together and investing in growth business heavenss from the cash generated from the value businesses. His strategy salaried off and f rom being a conglomerate with Just US$I . 5 one million million million in revenues in 1995 it had grown to a business with revenues of approximately US$40 billion in year 2012.Though the assemblage has come a long way It Is still at offspring three amongst the Indian Conglomerates(Number 1 being Data with revenues of US$OHIO billion as of 2012 and RILL with revenues of US$74 billion). In certain businesses the group Is number one Like VS. and cement whereas In certain other sectors like retail It needs to work towards establishing itself amongst the top three. The level of ambition has increased both at home and abroad and the Barilla group needs to rethink their strategy to be the number one. The Barilla monetary services can play a major role with policy company and an asset management fund.As a conglomerate it should be able to reap the benefits of distributing its costs crosswise similar businesses and achieve cost lead to gain a competitive advantage over its rivals. The group is look at investment opportunities in Africa, South America, East Europe and fundamental Asia because these geographies present Immense opportunities for the group to do business. The next logical last of the group would be to Invest in Infrastructure and the group Is actively seeking out opportunities for the same. With the new government In place this talent be one of the lucrative business opportunities.The roof is diversified across many sectors but it should be cautious enough not to feast its wings too thin. Recently the group sold off Ditty Barilla Maniacs as the group wanted to exit the business process outsourcing sector because it lacked scale and was not amongst the top three players in the particular region. The uppercase raised from the deal was invested in other growth sector opportunities in the group. The group has redefined its business strategy and management practices aimed at becoming the inaugural firm in India but it still has a long way to go. A ccording to Kumar Mangle Barilla he has all the large pieces in place.